DIY Website Edits You Can Make in Under an Hour
Quick Wins to Refresh Your Site Without a Full Redesign
Let’s be real: small business owners wear a lot of hats. Between serving clients, managing your team (or yourself), and keeping the business running, it’s easy for your website to get a little... stale.
The good news? You don’t always need a full redesign to make your website work harder for you. Sometimes, a few quick updates can make a big difference and you don’t need to be a tech wizard to make them happen.
Here are a few simple website edits you can tackle in under an hour to give your site a quick boost in clarity, credibility, and connection.
Swap Out Old or Outdated Images
Visuals matter and that blurry headshot from 2018 or that grainy photo of your storefront might be dragging down the vibe. Take 15–20 minutes to replace one or two outdated images with fresh, high-quality ones. Bonus points if they show you or your team in action!
Tips:
Use consistent styles and lighting to keep things looking cohesive.
Make sure the image file name is SEO ready.
Check and Fix Broken Links
Nothing disrupts a user’s experience like clicking a link that goes nowhere. Do a quick scan of your site and test links to other pages, forms, social profiles, or external resources. If anything’s broken or leading to outdated info, update or remove it.
Hint: You can use free tools like Broken Link Checker to help speed this up.
Update Your Contact Info or Business Hours
This might seem like a no-brainer, but you'd be surprised how many websites list outdated contact info and that can lead to missed opportunities. If you’ve changed your phone number, email address, physical location, or business hours, take a moment to make sure that information is consistent across your site.
Start with your contact page, but don’t forget about the footer, homepage, or anywhere else you mention your availability. Clients and prospects want to know how and when to reach you and a disconnected number or outdated hours can leave a bad impression.
Also consider adding a short note about your response time to set clear expectations. Something like “We typically respond within 1 business day” or “Appointments available by request” helps establish trust and shows you're on top of your communication.
Bonus tip: Double check that your email address is clickable on mobile devices, this small detail makes it easier for people to reach out without frustration.
Add (or Refresh) a Call-to-Action (CTA)
When someone lands on your website, what do you want them to do next? It might sound like a simple question, but it's one that many small business owners overlook. Whether you want visitors to book a free consultation, sign up for your newsletter, browse your services, or even just get in touch, your website should clearly guide them in that direction.
That’s where your Call-to-Action (CTA) comes in. A CTA is a short prompt, usually a button or link, that nudges your visitor to take a specific action. When done right, it not only increases engagement, but also helps convert casual visitors into real leads or clients.
Take a few minutes to:
Make sure your CTA reflects your current business goals. (Are you trying to grow your email list? Fill your calendar? Promote a seasonal offer?)
Check that it's visible and easy to find not buried at the bottom of the page.
Use clear, friendly wording like “Let’s Chat,” “Start Here,” or “See How We Can Help.”
Sometimes just repositioning your CTA to a more prominent spot on your homepage or adding it to the end of a service description can make a big difference.
Pro Tip: Try using one primary CTA throughout your site for consistency, and sprinkle in secondary CTAs (like "Learn More") where it feels natural.
Update One Section of Text
You don’t need to rewrite your entire website. Instead, pick one section to improve'; maybe your About section, a service description, or your homepage intro.
Ask yourself:
→ Does this still reflect what I do?
→ Is it easy to read and understand?
→ Is there a friendlier, clearer way to say this?
Sometimes a small copy tweak can feel like a big refresh.
Let’s Keep It Simple…We’re Here if You Need Help
Making little website updates like these can feel empowering (and yes, even kind of fun). But if you find yourself stuck, short on time, or unsure what’s actually working, you don’t have to go it alone.
At ABCo Advisors, we help business owners with everything from minor website edits to full-site management. Whether it’s organizing your content, updating your visuals, or making sure your site actually supports your business goals, we’re here to make the process easier.
Not sure where to start? Let’s chat. We offer complimentary consultations and can help identify a few simple ways to improve your site without the pressure of a big redesign.
Stay tuned for more easy wins and digital tips from the ABCO blog. You’ve got this—and we’ve got your back.
